Scenario: VIP & High-Value Claims
High-value orders represent your most important customers. Treating these claims with extra care can turn a negative experience into a lifelong customer relationship.
1. High-Value Detection
Use a global condition to identify orders that exceed your threshold (e.g., $500).
- Condition:
Order Total Price> 500. - Action: Move to
CUSTOMStatus:EXECUTIVE_PRIORITY. - Notification: Set up a custom email notification that says: "Your priority claim is being reviewed by a senior manager to ensure the fastest resolution."
2. Retention Strategy (Store Credit)
Instead of a standard refund, offer a Gift Card bonus to keep them shopping.
- Manual Resolution: Give the customer a choice between a $500 Refund or a $550 Gift Card (+10% Bonus).
- Result: Many high-value customers will take the bonus credit, keeping the revenue in-store and encouraging a future $1,000+ order.
3. VIP Tagging
If you use Shopify Tags for VIPs, you can create a rule specifically for them.
- Condition:
Customer Tagscontains "VIP" or "Diamond Member". - Action: Move to the top of the Kanban board for 1-hour resolution.
Benefits
- Priority Service: Your most profitable customers never have to wait in the general queue.
- Revenue Protection: Bonus store credit incentives keep cash flows healthy.
- Brand Image: Real-time management alerts ensure no high-value claim "slips through the cracks."